HENDRIX HOWARD

As a young graphic designer, my love for visual storytelling shapes everything I do. I enjoy transforming ideas into striking designs, bringing concepts to life through typography, illustration, layout, and strong branding.
My path into design has always been personal. Inspired by my father, who was a creative director at agencies like JWT and Havas, and my mother, who founded a pioneering digital agency, I grew up surrounded by art, advertising, and digital innovation. This background ignited my fascination with how visuals can communicate, connect, and inspire.
I graduated from the University of the Arts London with a degree in Graphic & Media Design, focusing on branding, editorial design, and digital media.
During my studies, I took part in group projects that sharpened my creativity and technical skills in Adobe Creative Suite, campaign development,
and content creation.
Currently, I work as a freelance Graphic Designer at Peak Moods, a vibrant drinks brand that partners with major names like Hennessy,
Warner Music, Central Cee, and festivals like Recess Land. I create everything from packaging and event posters to custom merchandise,
making sure the brand stays cohesive across digital and print. In addition to this, I run my own fashion label, LONEWOLFGANG, an online
fashion brand based on youth culture and sustainability. I built it from scratch, designing the identity, campaigns, and website, and
hosting sold-out pop-up events across the UK. I have also modelled professionally with BROTHER Models, featuring in campaigns for
Burberry, Oakley, and BoohooMAN. This experience has given me valuable insight into high-end fashion production, which influences my
creative direction.
Whether I’m designing menus for live events, creating marketing materials for new campaigns, or exploring AR and social media
strategies, storytelling is always central to my work. I believe that good design goes beyond looks; it involves connection, emotion, and
cultural relevance. As I look to the next chapter of my career, I'm excited to grow in a fast-paced creative environment where I can make
meaningful contributions, work with innovative thinkers, and continue to explore the potential of design.